Iona Silverman

Iona Silverman is a Partner in Freeths' Intellectual Property and Media Team, specialising in advertising and marketing law. She advises businesses on a wide range of branding, marketing and technology matters, including influencer marketing, product design, packaging claims and advertising compliance. Iona has particular expertise in environmental claims and greenwashing risk, regularly advising clients on the development of sustainable marketing campaigns and providing training on managing regulatory and reputational risk. She also works closely with businesses in the Beauty and Personal Care sector and is a member of Freeths' Climate Change Litigation Group.