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This profile reflects asialaw research. The “(asialaw)” label indicates the source of this content.

Key contacts
Director: Pham Vu Khanh Toan
Quick facts
Number of partners

4

Number of lawyers

32

Languages

Vietnamese, English

Network Memberships

Vietnam Lawyers Association (VLA), Vietnam Intellectual Property Association (VIPA), INTA, AIPLA, ECTA, IBA, FICPI, LES and LAWASIA

Key practice areas
Intellectual property (asialaw)
General business law (asialaw)
Firm overview

Founded in 1991, Pham & Associates is the oldest and one of the most prominent IP Law firms in Vietnam. With strong practice groups in both IP prosecution and contentious matters, the firm continues to be one of the largest filers in Vietnam and is very experienced in conducting appeal, opposition and invalidation procedures with the National Office of Intellectual Property (NOIP) and related agencies, suing in court to resolve IP disputes or negotiating to reach out-of-court agreements and providing expert opinions on IP matters. Since 2001, the company also provides legal consulting services on business law in Vietnam.

The Staff

With the staff of 110+, including 14 attorneys-at-law, 34 IP attorneys and 30 consultants we work in all technical areas, particularly in chemistry, mechanics, electronics, pharmaceuticals, bio- technology, material science and telecommunications. To date, Pham & Associates has filed in total about 33,000 trademark , 19,000 patent and 7,500 industrial design applications and currently represents nearly 2,000 clients in 40 countries. The firm is also the largest filer of PCT applications designating Vietnam.

Equipped with a self-designed, full-featured docketing software and an updated IP database our attorneys are able to carry out all types of searches, track the status and progress of each file at each stage and report results to clients in a timely manner.

Offices

With a head office in Hanoi and branch offices in Ho Chi Minh, Da Nang our attorneys can respond quickly to clients and meet them face-to-face at their companies to advise and give solutions, particularly when handling IP disputes and infringement cases.

Recent Awards & Ranking

The firm was ranked tier one in Vietnam for patent, trademark prosecution and contentious matters (consecutively from 2008 to 2023) by Managing IP – IP Stars; was winner of the Vietnam Patent/or Trademark Firm of the Year Award (consecutively from 2009 to 2023), by Asia IP.

In Vietnam, trademark "pa Pham & Associates, figure" is recognized as well-known mark and features in the list of the Top 50 Famous Brands in Vietnam continuously from 2016 to 2024.

Key practice areas
  • Intellectual property
  • Corporate and M&A
  • Labour and employment
  • Tax
Key sector expertise
  • Consumer goods and services
  • Industrials and manufacturing
  • Pharmaceuticals and life sciences
  • Technology and telecommunications
  • Media and entertainment
Key practice contacts and recent case highlights
  • Advised and represented FKP Sojuzplodoimport to win the lawsuit regarding ownership of the Russian Vodka trademarks.
  • Advised Entertainment One UK Ltd. and Astley Baker Davies Ltd. opposing the applied-for mark application ““CALCIUM GREEN D3&K2-MK7 ME&BE, figure”
  • Advised Honda Motor Co.,Ltd opposing the applied-formark No.4-2022-27523 “CÜB JÄPAN, Đỉnh của Chảo, figure”
  • Advised CHANEL opposing the applied-for mark application “CC, CC GROUP, figure”
  • Advised EVCH UK Ltd overcoming provisional refusal of registration of mark “EV CARGO”
  • Consulted Sumitomo successfully requested partial cancellation of figurative trademark “GA NÒI, figure”
  • Advised LB Group Co., Ltd defending against Provisional Refusal of Intenational trademark registration “BILLIONS”
  • Advised Emerald Green Holdings LLC defending against the invalidation of trademark “Platinum TE PASPALUM, figure”
  • Advised Namyang Dairy Products Co.,Ltd. opposing the applied-for mark “Kiplus, figure”
Other offices

Branch office in Ho Chi Minh city
72/6A Tran Quoc Toan St.,
Vo Thi Sau Wd., District 3, Ho Chi Minh city
T: +(84 28) 3823 5803
E: saigon@pham.com.vn
W: pham.com.vn

Branch office in Da Nang city
147 Trung Nu Vuong Rd, Hai Chau District, Da Nang city
T: +(84 236)3572456
F: +(84 236)3572454
E: danang@pham.com.vn
W: pham.com.vn

Address:
8 Tran Hung Dao Street,
Hoan Kiem District
Hanoi 100000
Vietnam
Tel:+84 24 3824 4852 Email:Contact Us Web Address:https://pham.com.vn/
2025 Edition
Intellectual property (asialaw)
Outstanding
14 firms ranked
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Outstanding

Pham & Associates (asialaw)
2 practice areas
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Tilleke & Gibbins (asialaw)
9 practice areas
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Vision & Associates (asialaw)
12 practice areas
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Highly recommended

Bross & Partners (asialaw)
5 practice areas
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D&N International (asialaw)
1 practice area
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IPMAX Law Firm (asialaw)
1 practice area
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Recommended

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1 practice area
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Frasers Law Company (asialaw)
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Notable

Aliat Legal (asialaw)
1 practice area
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Indochine Counsel (asialaw)
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KPMG Law Vietnam (asialaw)
7 practice areas
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Naci Law (asialaw)
1 practice area
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Trung Thuc (asialaw)
1 practice area
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Overview

Founded in 1991, intellectual property specialist Pham & Associates has one of the largest IP practices in Vietnam. The firm currently houses 14 attorneys at law, 26 registered IP attorneys and 28 experts. It has built up its reputation on both contentious and non-contentious matters. Using self-designed, full-featured docketing software and an updated IP database, the firm’s attorneys are able to carry out all types of searches, track the status and progress of each file and report results to clients in a timely manner. Furthermore, the team is experienced in all technical fields including chemistry, electronics, pharmaceuticals and biotechnology, allowing it the flexibility to service a broad range of clients. Vu Khanh Toan Pham is the main contact. 

Linked Reviews
Intellectual property (asialaw)

Work highlights 

Represented Piaggio in a significant industrial design infringement lawsuit against Tan Thanh Trading Co regarding unauthorised use of Piaggio's protected motorcycle design. The seven-year litigation involved multiple court levels and appeals following conflicting expert opinions from Vietnam's IP authorities. The Hanoi High Court ultimately ruled in Piaggio's favour, ordering the defendant to cease infringement, recall products, pay attorney fees and issue public apologies. The case highlights the complexities of enforcing industrial design rights in Vietnam given the varying interpretations by different IP bodies. 

Successfully represented Chanel in opposing the trademark application for "Coco Jeans, figure" in Vietnam. The opposition, concluded in June 2024, was based on Chanel's prior International trademark registration no.363419 "Coco" for clothing products in Class 25. The IP Vietnam upheld Chanel's opposition, finding the applied-for mark confusingly similar to Chanel's registered trademark, particularly noting that "Coco" was the dominant distinctive element while "Jeans" was deemed descriptive. The case demonstrates the effective protection of well-known marks in Vietnam's trademark system. 

Successfully represented a third party in opposing the trademark application "EreX24, figure" filed by Joint Stock Company Laguna for functional foods in Class 05. The opposition, concluded in May 2024, was based on potential confusion with prior registered marks "ErexOn and "EPREX". IP Vietnam upheld the opposition after the applicant failed to counter the evidence of similarity between the marks in the pharmaceutical and functional foods sector. 

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